Strategic Planning and the World of Digital Marketing

strategic planningTwenty years ago if you wanted to start a business you had to develop a business plan.

A classic plan was:

  • Identify a market or client need.
  • Develop a product or service.
  • Create a┬áprocess and procedure to replicate product or services.
  • Develop marketing plan and materials.
  • Emplement a sales channel to sell products or services.
  • With all this done you can then identify the next product or service.

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